The future of content marketing is moving to video marketing. In fact, that future is now. Businesses are increasingly making video marketing an integral feature of their content marketing strategy.
A short two to five minute video related to their products and services is created and promoted across various platforms such as YouTube and Vimeo, to name a couple. It is a major selling point for many businesses, and should be yours too.
Build trust among your customers with an established video marketing company. Nigerians have been shown to express greater interest and curiosity in videos rather than merely text or even colourful images. How much could your business be losing simply because your potential customers are not reading all your content and advertisements?
As a leading digital video marketing company based in Enugu, Nigeria, Nakasoft provides effective video marketing services that are entirely consumer-driven and guarantee enhanced branding, lead generation and online viewer engagement.
Creating a video wherein you or someone in your company talks about your product and services provides a personal touch to viewers. This greater interaction has been proven to increase trust among viewers, who may well be potential customers. Our video marketing services utilise background music, attractive visuals and animations as well to influence your viewers’ decision.
Improved Click Through Rates
Combining our video marketing services with a successful email marketing strategy will improve CTRs by a staggering amount. Emails with videos are much more likely to engage and hold the attention of your target audience. This is especially when an already attractive video is ended with a teaser, prompting your viewers to find out more about your business.
Make your message heard
Embracing videos forces you to condense the essence of your business message into a couple of minutes. Succinctly advertising it through videos ensures that your viewers and potential customers have a clear idea of what exactly it is that your business is offering. Rather than reading through pages of content, videos are more effective in sending a coherent message across to viewers.
All of these translate to increased conversions and sales when viewers are influenced to act on the message presented in your videos. Your visitors are much more likely to buy your product or service if you have a well-designed video as compared to a full page of written content.